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Harvard Business Review on Greening Your Business Profitably

Protect the earth and your bottom line. If you need the best practices and ideas for turning sustainability into competitive advantage--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: craft strategy to compete on green turf, redesign your business model, products, and processes to achieve green goals, parlay your efforts into lower costs and higher revenues, capture more value from clean-tech investments, launch sustainability programs with impact, synchronize green initiatives by overhauling your supply chain, engage constructively with environmental activist groups, and mitigate the risks of climate change. This collection includes these best-selling HBR articles: "Why Sustainability Is Now the Key Driver of Innovation," "Growing Green: 3 Smart Paths to Developing Sustainable Products," "How to Jump-Start the Clean-Tech Economy," "The Sustainability Imperative," "Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility," "The Greening of Petrobras," "A Road Map for Natural Capitalism," "Don't Tweak Your Supply Chain-Rethink It End to End," "How I Did It: Timberland's CEO on Standing Up to 65,000 Angry Activists," "Competitive Advantage on a Warming Planet."

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Informasi Detail
Judul Seri
-
No. Panggil
658.403 8 HAR h
Penerbit
Boston : Harvard Business Review Press.,
Deskripsi Fisik
251 hlm.: illus.; 21 cm.
Bahasa
English
ISBN/ISSN
978-1-4221-6256-9
Klasifikasi
658.4083
Tipe Isi
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Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
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Info Detail Spesifik
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Pernyataan Tanggungjawab
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